June 17, 2003
McDonnell Douglas Auditorium, University of California, Irvine

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Poster

Market Penetration of Visual Interfaces: An Analysis of Impediments

Student: Victor González

Advisors: Gloria Mark and Alfred Kobsa

Abstract: Despite the initial enthusiasm that visual interfaces usually evoke, the impact of current commercial information visualization products has only been made in niche markets with a highly trained user population. Accountants, financial analysts, project managers, web site managers, and others administrative data analysts, do not profit from data visualization software yet. The aim of this project is to analyze the reasons for this surprising lack of market penetration for data visualization systems and initiate a search for remedies.

Bio: Victor González is a Ph.D. student in ICS, in the Information and Collaboration Technologies (ICT) group, working with Dr. Gloria Mark. He has done research on Distributed Collaboration, Information Visualization Systems and Home Technologies using both Qualitative and Quantitative methods. Currently he is working with Dr. Mark conducting research on Attention Management and Information Integration. In specific he is studying how people work within media-rich and activity-rich environments. He received a M.S. in Information and Computer Science (2002) from UC Irvine, a M.S. in Telecommunication and Information Systems from The University of Essex, UK and a B.S. in Electronic Communications from the Tech of Monterrey, Mexico.

 


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